QAROR QABUL QILISHDA IJTIMOIY TARMOQLARDAGI KONTENTLAR TA'SIRI
Keywords:
Kalit so'zlar: ijtimoiy tarmoqlar, qaror qabul qilish, raqamli ta'sir, axborot manipulyatsiyasi, filtrlash pufakchasi, tasdiqlash xatosi, tanqidiy fikrlash, axborot savodxonligi, kognitiv xatolar., Key words: social media, decision-making, digital influence, information manipulation, filter bubble, confirmation bias, critical thinking, information literacy, cognitive errors.Abstract
Annotatsiya: Mazkur maqolada zamonaviy raqamli muhitda ijtimoiy tarmoqlar kontentining inson qaror qabul qilish jarayoniga ta'siri o'rganiladi. Tadqiqot davomida ijtimoiy tarmoqlar orqali tarqaladigan ma'lumotlar, fikrlar va vizual kontent shaxs xulq-atvorini, tanlovini va qadriyatlarini qanday o'zgartirishga qodir ekanligi tahlil qilinadi. Shuningdek, axborot manipulyatsiyasi, filtrlash pufakchalari va tasdiqlash xatosi kabi hodisalarning qaror qabul qilish sifatiga salbiy ta'siri ko'rib chiqiladi. Tizimli psixologik tahlil orqali mualliflar ijtimoiy tarmoqlar ta'siridan ongli foydalanishni ta'minlovchi tanqidiy axborot savodxonligi kompetentligini rivojlantirish zaruriyatini asoslab beradi.
Abstract: This article examines the influence of social media content on human decision-making processes in the modern digital environment. The study analyzes how information, opinions, and visual content spread through social networks can alter individual behavior, choices, and values. Additionally, the negative impact of information manipulation, filter bubbles, and confirmation bias on the quality of decision-making is considered. Through systematic psychological analysis, the authors substantiate the necessity of developing critical information literacy competence that ensures conscious use of social media influence.
